Melinda and I are getting ready for a big trip this weekend,
travelling across the country for a friends wedding, so it’s
been a little hectic around the house.  Last night to unwind, I
decided to pop in a DVD about blue whales.

I figured that if nothing else, the soothing images of large
mammals swimming and splashing around in the ocean would help me
calm down a bit and send me into dreamland a happy camper.

Well, it did indeed do that, but first I learned a few things.

If you have a 5th grader in the house, you probably already know
everything that I’m about to pass on to you. But if you don’t,
you probably forgot some of these fun facts just like I did.

For instance, did you know that blue whales first were land
animals, that then migrated back to the sea?

And did you know that a blue whale could communicate with
another whale – via sound – from the Antarctic halfway around
the globe up to the Bering Sea?

Just another amazing example of nature showing us the way.

If you’re familiar with the Blue Ocean Strategy – it is simple.
Find a new market, and begin to sell to it.  A Blue Ocean is
free from competitors.  Looks like the whales figured that one
out already.  A few million years ago.

Communicating halfway around the globe?  Humans have only been
doing it for about a hundred years.  Seems whales got the splash
on us that time too.

Of course, now that we have fancy things like email and
blogging, we’re catching up. But they showed us the
way for sure.

If you’re as smart as a blue whale, and have an untapped market
you’re ready to communicate with – you’ll need a way to do
that.  Swim over here and check out some details.

Splish splash,
-Wally

P.S. — Because of our ships and other vessels, whales can’t
communicate halfway around the world anymore.  There’s too much
noise.  Here are more ideas for you to stand out from the
crowd.