It was only two years ago, but in some ways it feels like a lifetime ago.  In other ways it feels like just yesterday.

I walked into a meeting filled with my colleagues, and I was on fire.  I could feel the energy flowing up and down my spine and was ready to light that room up.

It was my meeting to run, and my project to fulfill as fast as possible.

Sitting around me in a conference room were managers, interns, and other fellow coworkers, and we were discussing the fastest and easiest way to implement a new software system.

I will never forget the clarity of that moment.  A question would arise, and I would answer.  Another question would arise, and I would answer.

I remember getting frustrated, noticing that while the clarity that I was experiencing inside my own mind was crystal clear, the energy surrounding me was scattered and confused.

Finally I stood up and said, “Any time you are thinking about what action to take, ask yourself a simple question.”

I was met with slightly frightened and confused stares.  I continued.

“The question is – am I making my life easier?  If the answer is no, toss the idea out and kick it to the curb.  Then move on.”

More blank stares.  That moment was crystallizing.

Within myself, I was thinking of a very simple but super important concept.  Making your life easier gets rid of tension.  No more tension means you can move faster.

And moving faster, doing the right action, equals effectiveness.

Pretty simple, right?

I was caught in a corporate boardroom though, and was the only guy in the room with incentive to make things easier.

The blank stares of confusion told me all I had to know.  In my moment of clarity, I realized that while inside of myself was a clear vision of action, the people I had surrounded myself with did not share the vision, the energy, or the desire.  It was time for me to move on.

So I quit my job and was gone a few short days later.

It’s the best decision I’ve ever made.

Since then I’ve worked with tons of amazing individuals, and have continued to grow in leaps and bounds.  And I’m talking on the business level and much more importantly, on the spiritual level.

What changed?

There is a huge reason that I was met with a room full of blank stares.

It’s taken me two whole years to figure it out, and as soon as I did, I felt like I should share it with you.

My inner picture of who I was changed.  My inner picture of success changed.  And my inner view of the world outside changed.

If you only look from the outside and the date that I left the “job” world forever, you would think I was a crazy person.

It was November 1, 2007 – the first day of the worst recession in 80 years.

Why would anybody give up a steady job at a good company, with great benefits and nice people to work with?  I mean, isn’t that what you’re supposed to look for?

Something big had shifted, and I just figured out what it’s called.

It’s called the inner economy.

This is not my own term, somebody else came up with it.  But it’s what creates the entire outer economy.

Think about this.  Your inner thoughts and desires are transformed into value and service, and then transformed into money.  All of the stuff outside, first starts as a simple thought.

The outer economy is truly a reflection of each of our own individual contributions that originate from each of us, in the inner economy.  Inside first, outside second.

Far out, right?

Maybe you’ve never thought of this before. I encourage you to take a look inside at your own inner economy.

What do you have to offer that nobody else does in the entire world?

How can you serve more people in a mutually beneficial way?

What types of rewards do you deserve for your own contribution to the world?

These are the type of questions that I’ve asked myself, and for the first time have been brave enough to share with you.

I hope you’ll ask them.  They’ve changed my life.

Stay true,
-Wally

P.S. – If this email resonates with you on any level, I encourage you to consider signing up for your own Idea Critique and Action Plan.  This is just a small scratch of the surface of what I’ll cover in great depth with you in person.  Click here.

P.P.S. – Even if you’re just a little bit interested, I encourage you to still give the Idea Critique and Action Plan a try.  There’s a money back guarantee so the risk is really all on me, and it’s a lot of fun and incredibly valuable for both of us.

A couple of weeks ago I visited some friends in Portland, Oregon for the first time.  It was a blast.  We visited the Pacific coast, ate a bunch of seafood, and got to check out the city too.

One of the things we did on our trip was visit the world famous Powell’s book store.

This place is amazing.  We’re talking an entire city block that
is dedicated to books.   3 or 4 stories high, and full of
books, books, books.  It was awesome.

My friends and I walked around all sorts of color coded sections, looking for business books, science books, romance books (not for me), and whatever else we could find.  It was a blast, because as we walked and looked for certain types of books, we’d talk about what we’d read recently, and what was good, bad, and ugly in the book world.

The best part about Powell’s though is that there is literally nobody in the world that can compete with them.  They provide a unique experience that nobody else can duplicate, and for that, they’re remembered, talked about, and continue to thrive.

You and your business are the same way.  There is literally nobody in the entire world who is just like you, and who can provide the services in the unique and caring way that you do.

That’s the good news.

The possible good news is that people are going to talk about you and your business, whether you like it or not.  And the way they talk about it will determine whether they’re sending a referral your way, or sending somebody to your competition.

What you may not know is that there are ways to control this conversation.  It’s all about how you position yourself in other people’s minds.

A few weeks ago I had lunch with a friend of mine and asked him a simple, yet profound question.  Within days, he had come up with a business name and his first “elevator speech”.

Now when people ask him what he does, he’s able to position himself in their minds, and get people talking about him in the right way.

He’s unique, and he communicates it so that others will talk highly of him and refer people his way.

Make sure that you’re doing the same thing.  This is just a small portion of what you can walk away with in short time with the Idea Critique and Action Plan.

We’ll go over what your unique talents and abilities are, and how you can offer it profitably to the world.

Most importantly, you’ll walk away with a plan to take your unique abilities and talents to the world, the web, and the marketplace in such a way that has generated millions of dollars for entrepreneurs of all stripes – and you’ll save a lot of time getting to the next level of success.

That’s what its all about.

Find out how the Idea Critique and Action Plan can benefit you.

Until next time,
-Wally

P.S. – “Thanks again for your help. You are officially the go-to guy for web business stuff.”
– Jason Swart, Life Change Psychotherapy LLC

P.P.S. – If you’re new to business, or you’re getting started on the web for the first time, this is the most risk-free way that there is to ensure your success.

P.P.P.S. – There’s even a money back guarantee, so you definitely have nothing to lose. 

It’s been a couple weeks since I wrote, sorry to be out of touch.

A lot of great things happened in the last couple weeks, which I want to share with you.

One happened just this morning.

Woke up to an overcast day, and a bit of a chill to the air.
First day of October, and it’s definitely autumn in Fort Collins.  Rumor has it that tonight there’s going to be a freeze, which will be the first time since May.

So I walked around the side of the house to check on the tomato garden.  Green, red, and orange – there were a lot of those beauties.  And it is time to harvest.

Instead of hopping straight on the computer like I normally do, I took a giant silver bowl outside and started filling it up with large, red, ripe tomatoes.  And it felt really good.

Brought them inside, and it was tomatoes for breakfast.  It will be tomatoes for lunch and dinner too, for a couple of days.  Lots of bounty.

That’s the thing about harvest season.  You work and work for a long time, and you seem to be making it nowhere.  You plant, and you water, and you wait.  Sometimes you weed, or sometimes you watch the weeds grow.  Sometimes you don’t even get anything out of your garden.

With a little patience though, the right sun, water, and the right knowledge – look out.  The bounty can be so great that you need help to harvest and enjoy all of it.  And it turns into a huge celebration.

Working on your online business can be the same way.  You work and work on your message, your website, and getting people to keep coming back for more.  Sometimes it feels like you’re getting nowhere and that you should give up.

But if you give up, you are guaranteed to get nothing.  If you keep churning, and working on your business though, and never give up – there’s no way you can lose.

Eventually, you’ll have a harvest so great that you need help to enjoy all of it.

It all starts with the right knowledge.  With the right knowledge, you can plant the seeds to grow your business the way that you want it to be, and set yourself up for a bounty.

There are two ways to quickly expand your knowledge that I’ve discovered which are guaranteed to set you up for a great harvest.

One easy way to easily get the right knowledge is to listen to informative CDs in your car, or on your iPod.  You can drive around and get the equivalent of a college degree each year, simply by listening to learning material.

Or maybe you go for a long walk and do your learning at the same time – now that’s efficiency.

Next thing you know, you’re pumped up, putting that knowledge into action, and setting yourself up for a bountiful harvest.

Another easy way to vastly expand your knowledge and speed up your time to harvest, is to ask a lot of questions to the right people.  People who’ve been there, done that, and are interested in sharing.

There’s a lot of wisdom out there, I’ve found, if you just ask and then listen.  And as the saying goes, “you reap what you sow”.

As we enter the last quarter of the year, enjoy this time of harvest.  And be sure to continue planting seeds of knowledge in your own self and others.  It’s always a good time to learn.

Until next time,
-Wally

P.S. – Learn while you walk with this CD.

P.P.S. – Take nearly 15 years of experience, a method that’s generated $90 million in sales and counting, and all you have to do is answer a few questions about your business to start.